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1/9/2015

How To Make Your Site More Popular In 2015!

 
Google search results has improved in quality throughout 2015, and it's important to note that small business websites have never been more visible to searchers. In saying this, making your site accessible, and specifically, marketing your site to as many people as possible, is something a site owner has to actively work on as part of his/her day to day running of the business. 

In 2013, if you can complete at least two of the following pointers, your site's visibility will be boosted and you can increase the value of the site to your business!

  1. Create a Facebook page!  Link this to your site to grow your network of friends and traffic
  2. List in online directories that can boost your exposure
  3. Add it to your LinkedIn profile
  4. Share your URL with other sites related to your industry so that you can share audiences 
  5. Include your URL to your e-mail signature
  6. Share your URL with businesses you are associated with
  7. For increased exposure for specific key searches that you feel are important to your business, consider the option of a Google Adwords campaign or engaging an SEO company for organically higher rankings.

And,  if you have a parked/undeveloped domain, we often get asked what should I do first to develop it? 


On advice from Google, once you buy a domain, ensure you enter a few lines of text on the homepage to give some basis/context for your site so that it's not a parked domain. i.e. write about your business's main services and list some contact details. This is to help Google calibrate and become aware of the site while it is being built. If you want further motivation to get online, our team is committed to a 15 day delivery for sites for all new clients. Our numerous happy site owners know that you can go from “undeveloped” to live in less than a week.

    Small Business Web Designs

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