Nowadays, it isn’t that uncommon to hear a web designer talking about responsive site design. Everyone from bloggers to web masters are familiar with the term. But even if you know that a responsive web site is quite simply, a site that responds to mobile devices, you may be unaware of the benefits that come along with having one.
They Are Much More Affordable than Traditional Designs
That’s right, you may be thinking that responsive design is actually more expensive than non-responsive design, the opposite is true in the long run. Instead of building two or three sites to be responsive for each device, you can launch one responsive site that adheres to every device available.
They Are SEO Friendly
Instead of focusing too much on SEO content, if you have a responsive design you’ll naturally show up higher in the search results. If Google knows that people can read your site regardless of the device they are on, you will rank higher.
Responsive Sites Can Improve Conversion Rates
A superior user experience results in a greater number of sales and a propensity for users to stick around on your site. This increases your conversion rates and reduces your bounce rate at the same time.
They Think About Mobile Devices First
This is a huge deal! More people use their devices to access web pages than ever before, and if you take the necessary steps to ensure your design is fully responsive, you’ll experience happier visitors and more conversions.